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3D Signs are used extensively in a wide range of other sports ranging from cricket, football, rugby to badminton and table tennis. Three Dimensional signages have brought in a revolution in the field of Instadia Advertising aimed at the television audience. 3D logos are positioned directly on the field, providing excellent exposure for the sponsor without obstructing the natural play of the game. This unique form of surface branding results in a logo that is laid flat on to the playing surface, but which appears to be standing upright or floating on screen to the viewer. As 3D logos are designed for the main television camera, they receive more coverage than most other forms of branding around a stadium.

When 2D becomes 3D

3D Signs are specially designed for TV through software that makes a 2D image appear 3D when viewed on television. 3D Signs can be created to work in nearly every sport at every venue – their uniqueness is the ability to be positioned where other advertising banners cannot.

3D Signs Advantages :

  • MAXIMUM EXPOSURE of sponsors’ sports advertising and enhance media value
  • RIGHT IN THE ACTION as the sponsor is sure to be seen
  • INCREASE VISIBILITY AND AWARENESS as it is always present in highlights on TV and social media
  • UNIQUE POSITION for main sponsors because of their primary positions which are static during the game


Gameplan Sports Pvt Ltd is the exclusive licensee of Logo Paint, Denmark, and Three-D-Signs UK, on the subcontinent. We were first to introduce these signs in India in 2001. Over the years, we have not only executed 3D signs in India, but also in Sri Lanka, Pakistan and Bangladesh.

Our 3D signage work in various sporting events is as follows :


  • IPL 2008-2013
  • 2011 ICC Cricket World Cup
  • India-West Indies Test Series 2013 (Sachin’s 199th and 200th test)
  • ICC T20 World Cup 2014
  • Champions Trophy 2002, 2006
  • Three editions of Champions League
  • Asia Cup at Sri Lanka and Bangladesh
  • All bilateral series since 2001 in India, Sri Lanka, Pakistan, Bangladesh, Dubai, Abu Dhabi, Amsterdam, Scotland and Ireland


  • Hockey Junior World Cup Delhi’ 2013
  • Hero Hockey India League 2013 & 2014
  • Hero Hockey World Cup League Finals 2014


  • Argentina vs Venezuela International Friendly 2012